YouTube is the largest video sharing site in the world. Around 4 billion people view videos from the site each day. If you’re wondering how much YouTubers make, Google paid out $1 billion to YouTube content owners in 2015. It’s where people go to be entertained, educated and informed and there’s plenty of money to be made.
How Do People Make Money on YouTube?
If you’re prepared to put in the time and effort then YouTube is a great place to earn money. Companies use YouTube for advertising and they’re always on the lookout for YouTubers with a decent following.
Becoming a YouTuber in the UK
First, you need to decide what kind of content you want to create. It needs to be something people want to watch. This means that it should either entertain or inform in a friendly, conversational tone. You want people to watch your videos and then share it with their family and friends to build up a sizeable audience.
How Do I Open a YouTube Channel?
Follow these steps to start your YouTube journey:
- Open a Google account
- Bring up YouTube
- Complete the questionnaire
- Activate your channel
Here are some start-up tips to set your channel apart:
- Customise your channel banner to make it unique and eye-catching
- Create a logo and add it to both your channel and content to begin building a brand
- Take some time on your ‘About’ section to let viewers know a bit more about you
Now it’s time to make your videos and build up your audience so that you can take advantage of YouTube’s money-making opportunities.
The YouTube Partner Programme
Once your channel is getting 10,000 public channel views you will be eligible to join the YouTube Partner Programme. YouTube will examine your channel to make sure that it is following the guidelines set out in its Partner Programme policies, terms of service and community guidelines. As soon as your channel is approved you can start to monetize it.
To monetise your content, you will need an Adsense account. You can link this to your YouTube account by following their instructions for signing up.
Your email address should match on your Google account and your YouTube account. Adsense will review your application and send you an email confirming that it’s live. This could take up to 48 hours.
Once Adsense is active, you can choose what type of advertisements you want to appear on your channel and set your monetisation to automatic so that future videos are monetised. If you want to receive YouTube’s newsletter with tips and updates, opt-in to receive email communications.
Your payments will be received through your Adsense account and they are normally sent at the beginning of each month.